A chance meeting with a health food industry pioneer led LifeMax Founders Jim and Sherri Wear to build their new company around an ancient seed once prized by the Aztecs. With the Spanish conquest of Mexico that led to the end of the Aztec empire, the seed called Salvia hispanica, or “chia” as it is commonly known, all but disappeared. Chia survived only in very small cultivated patches in scattered mountain areas of southern Mexico and Guatemala until a 1991 research project shed new light on the nutritional punch packed by the tiny chia seed.
|
Segment 1 - Founders Jim & Sherri Wear share their story at the official launch of Lifemax Mila. |
Segment 2 - Founders Jim & Sherri Wear share their story at the official launch of Lifemax Mila. |
Segment 3 - Founders Jim & Sherri Wear share their story at the official launch of Lifemax Mila. |
Lifemax is a direct sales network marketing company known for Mila, its proprietary selection of Salvia hispanica L. The company focuses on servant leadership and developing products that will change the health and wealth of the world. To learn more about Lifemax visit: http://www.Lifemax.net.
